The future of ecommerce business in Saudi Arabia is promising, with the sector expected to grow rapidly over the next few years. Saudia is progressing towards a digital economy recently they have started a multi-billion smart city project called Neom Which takes the eyes of every investor towards it, Factors contributing to this growth include a young and tech-savvy population, increasing internet and smartphone penetration, and the government initiatives to support the development of the digital economy.
Additionally, the COVID-19 pandemic has accelerated the adoption of online shopping in the country. Key trends to watch in the Saudi ecommerce market include the rise of mobile commerce, the growth of online marketplaces, and the increasing use of social media for ecommerce purposes.
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According to a report by the e-commerce platform, “Pricena”, around 73% of internet users in Saudi Arabia made online purchases in 2021. This is a significant increase from previous years and highlights the growing trend of online shopping in the country.
The COVID-19 pandemic has also contributed to this growth as more people have turned to online shopping as a safer alternative to in-person shopping. Additionally, the widespread availability of smartphones and high-speed internet has made it easier for people to shop online from anywhere and at any time.
There are several reasons why people in Saudi Arabia love online shopping, including:
- Convenience: Online shopping allows people to shop from the comfort of their own homes, saving time and effort compared to traditional brick-and-mortar stores.
- Variety: Online shopping offers a wide range of products from different brands, both domestic and international, that may not be available in local stores.
- Competitive prices: Online retailers often offer competitive prices and frequent discounts or deals that may not be available in physical stores.
- Reviews and ratings: Online shopping platforms provide user reviews and ratings that can help shoppers make informed decisions about the products they are considering.
- Safe and secure transactions: With advanced security measures and payment options, online shopping in Saudi Arabia is becoming increasingly safe and secure.
- Contactless shopping: The COVID-19 pandemic has further increased the popularity of online shopping in Saudi Arabia as it allows people to shop without having to physically interact with others, reducing the risk of infection.
Overall, these factors have contributed to the growing popularity of online shopping in Saudi Arabia. So the future of ecommerce business in Saudi Arabia is quite bright. It will grow much faster with time.
